CORPORATE SOCIAL RESPONSIBILITIES

The Group views its place in society very seriously. It takes its role as a corporate citizen with deep commitments to the community. The Group wants to be seen to look after not only the interests of its key stakeholders - from shareholders, investors, consumers, customers and employees – but also that of the larger community. The Group seeks to be socially responsible and hope to make a difference in the society that it operates in.

THE WORKPLACE

We expect all our employees to maintain the highest standards of propriety, integrity and conduct in all their business relationships. Employees are contractually bound to observe prescribed standards of business ethics when conducting themselves at work and in relationship with external parties, such as customers and suppliers.

We know the value of our intellectual capital and we show this by encouraging personal development, by recognising achievements and by looking after their well-being. We are committed to ensuring equal opportunity. The Group provides a healthy and safe working environment for our employees including the provision of insurance coverage in terms of hospitalisation and surgical plan, as well as, group term life and personal accident coverage for employees for medical or accidental contingencies.

To further enhance good working relationship and to build a strong team spirit among employees, our Sports Living Club, Kajang, has organised various sports activities for our employee.

In addition, the Group produces and designs an informative e-health newsletter called Wellness Talk for dissemination to our employees and its members in an effort to continuously educate them about health issues.

In 2011, the Company started having QMR (Quarterly Management Review) meetings in which the employees are updated on the Company’s current financial status and its business unit’s growth. It was started to bridge the gap between top management and employees, to provide a platform for all to meet and share their thoughts, ideas, and concerns with the top management.

THE ENVIRONMENT

The Group’s overall environmental impact is indirect, we strive to reduce our consumption of resources and generation of waste, while encouraging paper usage reduction and recycling plans to reflect our consistent support for the environment, all the hotels under the group have its own organic farm. At Borneo Highlands, we have taken this one step further, where only vegetarian food is served.

Mines Wellness Hotel (MWH) was recently awarded the ASEAN Green Award 2012, the second time since 2010. The award recognises players in the hotel industry whose operations are based on environmentally-friendly principles and adopts energy conversation measures. The ASEAN Green Award Hotel Standard is valid throughout the years 2012 to 2014. We continue to advocate green practices by recycling materials and reusing them in the hotel. Items include coconut husk newspaper holder, centre piece display using broken glassware, standee frames using excess plank and tiles instead of paper as food tag to name a few.

The Palace of the Golden Horses (PGH) started its Energy Saving Programme to conserve energy usage in the hotel. Messages on conservation were placed in offices to reduce usage of electricity when not needed. The first phase of the awareness is for the employees which will then be extended to the guests.


THE COMMUNITY

The Property Development Division participated in a fund raising initiative by the Society Of The Blind in Malaysia (SBM) to raise funds for the Blind Entrepreneur Development Fund through a Charity Dinner in March 2011. CHHB was one of the biggest corporate contributor for the fund. They have also contributed reading materials to Perpustakaan Raja Tun Uda, Shah Alam which has been officiated by Duli Yang Maha Mulia Sultan Sharafuddin Idris Shah AlhajIbni Almarhum Sultan Salahuddin Abdul Aziz Shah Alhaj.

The Hospitality & Health Division was actively involved in CSR activities throughout the year. The PGH placed recycling bins in the hotel to encourage the employees to recycle. They also donated 100 beds to The Scouts Association of Malaysia for their new camp in Terengganu. Besides caring for humans, the Hotel also paid a visit to PAWS in Subang Jaya to lend a helping hand to our four legged friends there.

The MWH kicked off their Earth Day celebration by inviting Dragonfly Kindergarten for a fun-filled Green day. Some of the activities included airing educational videos on environmental conservation, planting vegetable seeds in the Hotel’s organic garden, creating artwork using recycled items that can be found at home and a tour on the Wawa Splash, the first amphibious ride in Malaysia.

MWH also celebrated ‘Buka Puasa’ during Ramadan with 95 underprivileged children from Rumah Amal Limpahan Kasih. The children were treated to a sumptuous buffet dinner and were given Raya goodies as well as ‘Duit Raya’. In November 2011, MWH executed a taxi campaign where they approached and deployed a total of 300 taxis for three days which reached popular areas such as Central Market, KL Sentral, Petaling Street, KLIA, and even Putrajaya. The taxi drivers were given food packs, information brochures on Mines Wellness Hotel, car stickers and redemption cards.

GHHS did their part by organising a charity ‘Stroke and Rehabilitation’ day by providing free health talks and services such as tuina, cupping, acupuncture and pulse reading to walk in guests. They also visited Ti-Ratana and provided meals for the residents. In conjunction with Breast Cancer awareness month, they sponsored the Dragon Boat race held in support of breast cancer survivors in which they also emerged as winner.

To create awareness of filial piety and importance of family ties, GHHS ran a Public Service Announcement video on media Prima channels for two months.