CORPORATE SOCIAL RESPONSIBILITIES

Mindful of the impact its operations have on society, the Company seeks to ensure that the interests of its key stakeholders; from shareholders, investors, consumers, customer and employees to the larger community are looked after. The Company seeks to be socially responsible and hope to make a difference in the society that it operates in.

THE WORK PLACE

We expect all our staff to maintain the highest standards of propriety, integrity and conduct in all their business relationships. Employees are contractually bound to observe prescribed standards of business ethics when conducting themselves at work and in relationship with external parties, such as customers and suppliers.

We know the value of our intellectual capital and show this by encouraging personal development, by recognizing achievements and by looking after their well-being. We are committed to ensuring equality of opportunity. The Group provides a healthy and safe working environment for our employees including the provision of insurance coverage in terms of hospitalization and surgical allowances, as well as, group term life and personal accident coverage for employees for medical or accidental contingencies.

To further enhance good working relationship and to build a strong team spirit among employees, our Sports Living Club, Kajang, has organized various sports activities for our staff.

In addition, the Group produces and designs an informative e-health newsletter for dissemination to our staff in an effort to continuously educate them about health issues.

THE ENVIRONMENT

Keeping the environment’s elements in balance is always a top priority in all our projects as we strongly uphold the value of preserving nature. Our flagship project, MINES RESORT CITY which used to be an abandoned tin mine was transformed from a crater to an idyllic natural surrounding making it an peaceful haven from the concrete jungle of Kuala Lumpur.

Our name MINES - Making Impossible Natural Environment Sustainable stands for what we truly believe and practice which is restoring nature back to its natural state.

Although the Group’s overall environmental impact is indirect, we strive to reduce our consumption of resources and generation of waste, while encouraging paper usage reduction and recycling plans. It is a signature that all the hotels under the group have its own organic farm. The most successful is seen in Borneo Highlands where only vegetarian food is served.

In 2010, our 5-star resort hotel, Mines Wellness Hotel, has been awarded the Asean Green Hotel Award 2010 during the Asean Tourism Forum 2010. Mines Wellness Hotel is one of the ten hotels in Malaysia which were chosen to receive the Green Award in 2010, for being supportive in the use of green products, provision of training programmes for operations on environmental management, and introduction of waste management techniques such as recycling.

In conjunction with World Vegetarian Day 2010, the Group’s hotels, Palace of the Golden Horses, the Mines Wellness Hotel, as well as Borneo Highlands, had pledged their part for the environment by launching their very own organic gardens under the banner of a brand new environmental unit, the Mines Green Circle, a green environmental unit dedicated towards promoting “Better Environment, Better Health.” Combined, the three hotels had dedicated a total of 6,000 sq ft for gardens in their compounds. While the produce from the gardens will be used in the hotels’ restaurants, from time to time, the organic gardens will be made available to the public during special events to encourage healthier eating.

Among the Mines Green Circle’s continuous educational efforts includes the maintenance of an educational blog, as well as a social media platforms that propagate environmental awareness, health and personal development.

THE MARKET PLACE

The group is committed to continuously enhance value for its shareholders. It is our aim to provide high quality products and services to our customers.

The Health Division for the Group was founded as an entity to promote Lifestyles of Health and Sustainability, to centre its goods and services focused on health, the environment, social justice, personal development and sustainable living.

Operating activities within the Group are conducted with a high standard of practice which is in line with the best practices guidelines set in the Code of corporate Governance.

THE COMMUNITY

As a caring corporate citizen, the Group has continued to provide financial assistance to local schools, places of worship, less fortunate communities and various non-profit organizations and has participated in many charitable activities to enhance the quality of life in our communities.

The Group has frequently organized parties and special occasions for the orphans and underprivileged children. The group hosted a charity high tea at Grand Salon, Palace of the Golden Horses for the underprivileged as a joint-effort with LiteFM to benefit the children of SHELTER.  Exciting entertainment was lined up for the children, turning the party into a mini carnival, a memorable event for all.

During the month of Ramadan, Mines Wellness Hotel had organized a charity dinner at Abdul & Charlie to benefit the senior citizens of Puchong. The beneficiaries each received Hari Raya goodies and packets of Duit Raya. They were also treated with a sumptuous Buka Puasa Buffet with traditional and Malay cuisine specially prepared by the Hotel’s chefs.

The Group recognizes the importance of meeting the environmental and social needs of the community and will endeavor to take appropriate and timely action in relation to CSR.